Articles & News About Jobs & Employment

Watch my Kids While I Work Out: Consumers Report That Fitness Membership Decisions Increasingly Driven By Childcare Options

Perrysburg, OH (PRWEB) October 2, 2006 -- In a recent survey of 974 U.S. health club members, more than 10% reported that safe, onsite childcare options were the #1 factor in their decision to join that particular location.

“As in many sectors that we measure, when it comes to health clubs, consumers are looking for options to make their lives easier. People are busier than ever, and specifically in the fitness industry, consumers have said loud and clear that they want to work out, and they need help from their clubs to provide safe options for childcare while they do so”, according to Ron Welty, CEO of IntelliShop, whose company conducted the study using their web-based panel of consumers. IntelliShop provides mystery shopping, customer satisfaction surveys, and other customer experience improvement solutions to clients in the U.S., Canada, Mexico, and the U.K.

The study found that 31% of consumers still rank cost of membership as the #1 factor when deciding which club to join. “As with many consumer decisions these days, people are voting with their wallets. While they are willing to pay for conveniences and amenities, if a club cannot distinguish itself from its competitors, it still comes down to price. Consumers are increasingly demanding greater value for their dollars spent on health club membership”, Welty said.

Other factors in the buying decision included location (25%); club amenities (14%); membership-type options (8%); and hours of operation (7%).

“The amenities that consumers want from their clubs include onsite, safe childcare; a variety of workout equipment to help them vary their routine and keep them interested; expert trainers to assist them with designing goal-specific workouts; and conveniences such as refreshment bars and flexible hours of operation”, Welty added. “Another trend we see continuing to grow is the desire among females to have workout facilities dedicated only for them, no men allowed. Those companies who are filling that need are seeing tremendous growth”.

The study was conducted using IntelliShop’s online panel of more than 130,000 available consumers. Only those who had active memberships in health clubs, purchased within the past twelve months, were invited to take the study.

About IntelliShop
Based in Perrysburg, Ohio, IntelliShop helps companies measure and improve their total customer experience, and thereby their bottom line, by conducting mystery shopping studies, customer satisfaction surveys, revealed location audits, training program verifications, brand protection evaluations, and related consultative services. IntelliShop has more than seven years of experience developing customized service measurement programs for companies in the health and fitness industry. IntelliShop was founded by its current CEO, Ron Welty, in 1999; it has 61 employees and offices in Perrysburg, Ohio, Chicago, and Frederick, Maryland. www.intelli-shop.com

If you would like more information on this topic, or to schedule an interview with Ron Welty, please contact Courtney Levinson at IntelliShop’s corporate office, 419-872-5103

###

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

7 Benefits of Owning a Computer Work at Home Job
Computer work at home jobs are growing in numbers Some cost very little to start-up and others are completely free to start

2 Major Reasons to Get a Computer Work at Home Job
It surprises me how many people are still skeptical about putting their computer to work Thousands of people earn work at home incomes via the internet

Legitimate Work At Home Jobs - Become Wealthy Working From Home
It all started when I was franticly going from company to company passing out my resume, needing a job so bad it hurt I had a college degree but could not get hired no matter what for the life of me

On Campus Interviews - A Chance For Your "First Job" As Well As Career Employment
During the course of training or secondary educations some organizations - companies, firms as well as major non-profit organizations of great status and reputation will offer campus interviews to graduating students in such fields as engineering, electronics, business management, law accounting, computer information systems and marketing

Work at Home Jobs Vs Self Employment
Work at Home Jobs vs Owning a Home Based BusinessNot everyone is interested in owning their own home business, but a lot of people are interested in dropping out of the rat race a little bit. More and more jobs are available where you can work from home.

Job Work From Home On My Computer
In my long quest for a job, work from home on my computer seemed to be the best available option Especially, since I needed to work around the many schedules of my family

At Home Work - Find Your Next Work At Home Job
At home work is easy to find these days thanks to the internet Work from home jobs are a form of self employment, which is hitting today's society in huge numbers

Finding that Work at Home Job - A Job in Itself
The trend of corporate America creating work at home jobs for telecommuters is growing, which is good news for those of you who are looking to do your work in your pajamas every day. Technology has made the work at home job more appealing to both bosses and employees, though it does not mean the trend has hit the mainstream, so a work at home job can still be hard to find.

4 Legit Work From Home Jobs That Work
Everybody is turning to the internet to work from home and hopefully leave their day job. This means that finding legit work from jobs has become more popular than ever and you can understand why when hundreds of people weekly are quitting their day job and are working out of the comfort of their home.

Work At Home Job Versus Work At Home Business
I often hear people complain about how they shouldnt have to pay for a business opportunity because "you wouldnt have to pay to get a job outside the home." It irritates me when I read that. Not because I think you should have to pay for a job - even a work at home position - its because they think that their should be no investment to start up a work at home business.

Work at Home Agent - Job Ideas For a Work at Home Agent
Are you interested in jobs that require you to spend hours on the phone talking to customers If you like personal relations work and have good interpersonal skills, then do consider the opportunity of being a work at home agent

Work at Home Data Entry Jobs, Work at Home, Data Entry Jobs
37 Work at Home Data Entry Jobs - The New Age Career Move

Legitimate Work From Home Jobs - 4 Important Things to Consider Before Starting This Career Path
When you are selecting legitimate work from home jobs career, money is important, but there are some other factors that should be considered before making the final decision Before beginning even legitimate work from home jobs career, you should think about some of the factors that will help to make your venture succeed or fail

Work From Home Jobs For Moms - Jobs You Can Do at Home
A Legitimate Work from home job is a desire that many moms have, and being able to generate a great income while working from home is very possible I created this work from home jobs for moms lens to give you information about legitimate work from home jobs for moms, and for anyone looking to make part time to full time income